Safelist Report Update 072408
By Team Hoopla! News Team July 24, 2008
The July 24, 2008 Safelist Report is now updated. Paid subscribers may now login to view most current and full Safelist Report.
Statistical data that can be measured and verified!
Our focus here at TestHoopla is on statistical data that can be measured and verified. We take anecdotal evidence with a serious grain of salt. There are plenty of other good services out there who offer opinions, commentaries, good ole boy network, and play an important role in this industry. But as for us, we are all about answering the question, “Are they delivering as promised?”
What is anecdotal evidence?
In the Internet marketing world, it often takes the form of testimonials. For example: “This program is FANTASTIC! I’ve made thousands of dollars with it!” It’s brimming with enthusiasm, but there isn’t much to back up the implication that you will achieve similar results. It does show that you can find someone somewhere to say most anything.
Facts AboutSafelist Advertising
95% of safelists are totally ineffective, meaning they NEVER have a single response from their members EVER. There are those that do work though, and we make sales everyday from them.
“The lights are on, but nobody’s home.”
This popular expression applies very well to at least 95% of the safelists available on the Internet today.
With safelists, we all know that millions of email messages fill countless boxes all over the world. Most of the email ads are deleted en masse without even being seen. Many people take the defeatist attitude that safelists are therefore worthless. The truth is that they are worthless, the way most people use them.
The key to safelist success is using only tested safelists. We’ve spent extensive time evaluating and testing thousands of safelists. The statistic that 95% of safelists are totally ineffective, meaning they NEVER have a single response from their members EVER, has held true across the two years we’ve been testing.
This is what we recommend: Gear up your resources, subscribe to the Safelist Report, and join ALL of the current top ranked safelists. There are people there to read your ads. Then follow along with us and delete your membership with those safelists we no longer recommend.
The shot gun approach doesn’t work with Safelists!
Automatic submitters feature the “gunshot” approach to advertising safelists. Some people will use submitters to email thousands of safelists with the idea that if you send out enough ads, someone is bound to respond.
It sounds like a good idea, but what is the major drawback? The trouble with this concept is that enormous resources are needed to handle all the incoming mail. You’d receive thousands and thousands of email messages a day - mostly from worthless safelists. Our testing has revealed that 95% of safelists on submitters are also ineffective. “Ineffective” means that they NEVER have a response from their membership EVER.
Instead of wasting resources on worthless safelists, it makes much better sense to join the effective safelists identified in the Safelist Report.
Our stats are real.
We use them ourselves to make advertising decisions. Too many numbers are boring to most people; that’s why we provide this service. All serious marketers know they should track, but don’t have the time or resources.
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